Why I launched Sustainable Tourism Made Easy? I am an optimisation and automation freak. I love when knowledge is structured and can be shared easily with anyone, at any time. I am also extremely practical. While working as a consultant, I kept creating new training materials, as there were no ready to use resources and solutions designed for tour operators and hoteliers. As necessity is the mother of invention, I decided to create my own sustainability know-how base, with ready presentations, tools and case studies, which I can easily use for different clients. In the same time, I kept being asked to give presentations and workshops at a number of industry conferences. It was a high time to share my know-how with a wider audience. The increasing demand for sustainable tourism knowledge with my own need to create useful resources, brought me to launching Sustainable Tourism Made Easy, practical, online trainings and workshops for the tourism and hospitality industry.